There is a driving force controlling your practice that no management group has told you.
How do I know?
I know because NONE told me!
Why?
Most coaches don’t even know about it. How can they teach what they don’t know? When I finally became frustrated with their answers to every question was, “Know your scripts,” when I knew them verbatim, I figured out I could not get the answers I wanted from the coaches I hired.
I quickly discovered that my core values and standards were higher than my coaches. In order to meet those values and standards I had to create a system that didn’t exist in chiropractic.
This is the reason why I began to look outside chiropractic and started studying human behavior, how and why people make life-changing decisions in their life. I wanted to apply that psychology to inspire patients to LIVE chiropractic like I do. If I could learn to do that, I could make a HUGE impact, not just on that patient, but on their whole family and generations to come. That’s exactly what happened.
Now, today, and in the last 20 years I’ve been coaching, there is STILL no system in chiropractic similar to Elite Chiropractic Coaching and the “Secrets to the 7 Figure LIFESTYLE Practice,” our online coaching system.
How do I know that’s happened?
I have run into previous patients I haven’t seen in over 30 years and them and their family are still seeing chiropractors every week.
By the way, the “Secrets” are the human behavior communication and systems that help people make the LIFESTYLE of Chiropractic a “Belief” not just a program to relieve pain or even health.
“Beliefs” become hard-wired into their subconscious mind. Now chiropractic is a LIFESTYLE habit.
They don’t have to think about it. It’s their health care system.
The standard in Elite is 90% of patients in LIFESTYLE care.
Culture.
To create a 90% LIFESTYLE Culture, everyone in your practice LIVING chiropractic because it’s a belief system to live their best life, you have a culture. A culture is an organization of people that share the same beliefs, language, act the same way, live the same way and have the same purpose, to grow the LIFESTYLE and culture to having more people. Does this sound like chiropractic?
PVA: Patient Visit Average.
The driving force of your practice is your PVA = Patient Visit Average = how many visits the average patient attends in your practice.
PVA is a MINDSET. The MINDSET of your patients determines how many visits they attend. The MINDSET of the doctor and Team determine the PVA/MINDSET of your patients. The doctor and team’s mindset are a result of how you teach your patients. If you want to increase your PVA, you must elevate YOUR MINDSET, so you can elevate your team and patient’s MINDSET.
This doesn’t mean you don’t understand or even live a chiropractic LIFESTYLE. It simply means you may not be communicating in a way that changes the “Beliefs” of your patients. It is critical to know that “information,” i.e. patient education, does NOT always change beliefs on a 90% level. That means you can move from giving information to learning how to create an “experience.” They can’t forget the experience because it wires into their subconscious mind. The information is automatic.
The mindset of the doctor determines how and what you say to your patients. A 40 PVA patient is VERY DIFFERENT in MINDSET compared to an 80-90 PVA patient, yet it is the doctor and team that created that patient. Your PVA is the general consciousness of your practice.
Social Proof.
The general consciousness also effects the Social Proof, the influence of the behavior of the group to affect the individual. A group consciousness will influence the behavior of the individual. A 40 PVA will tend to create patients that THINK like a 40 PVA. It will reproduce the same mindset in the patients.
An 80 PVA will tend to create MORE 80 PVA mindsets and patients. This is the effect and influence of social proof on individual patients that leads to the consciousness of the group.
Watch the video, as it explains in far more detail these human behavior forces that are driving your practice, PVA and retention, while possibly preventing your LIFESTYLE culture.
Then listen to the MINDSET of the average patient and how they act. IN other words, listen to what they talk about, how well they keep their appointments, along with their excuses when they miss. This will reveal everything.
Check out
the “Perfect LIFESTYLE Practice” Boot Camps @ elitecoachingllc.com.
Blessings with LIFESTYLE purpose to you ALL.
Dr. Fred DiDomenico
The Elite Coaching Team